2021 Schedule

What’s on

SHIFT Schedule

SHIFT 2021 runs from 9.30am – 5pm, Monday 6th – Friday 10th September.

Monday 6 September, Establishing Your Mindset

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9:30 - 10:00

Morning Cuppa

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10:00 - 10:20

Welcome

Medeia Cohan

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10:20 - 11.00

Mindset, Terminology, and Warm-Up Activity

Abbie Freeman and Medeia Cohan

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11:00 - 11:20

Break

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11:20 - 12:20

The Business Of You

Libby Anson

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12:20 - 13:20

Lunch

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13:20 - 14:20

Adjusting Your Practice to the New Reality

Lindsay Dunbar

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14:40 - 15:20

Creative Problem-Solving

Sandy Thomson

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15:20 - 15:40

Creative Resilience

Lisa Kennedy

 

 

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15:40 - 16:00

Break

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16:00 - 16:20

Reflection & Discussion

Libby Anson

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16:20 - 17:00

Prep for Tomorrow & Buddy Time

Tuesday 7 September, Discovering Your Model

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9:30 - 10:00

Morning Cuppa

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10:00 - 11:00

Understanding What You Have

Sandy Thomson

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11:00 - 11:20

Break

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11:20 - 12:20

Business Modelling

David Smith

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12:20 - 13:20

Lunch

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13:20 - 14:20

Electives with our Experts

Aqsa Arif: Running a Cooperative
Gabriella Marcella: Balancing a Commercial and Personal Practice
Iona Fyfe: Being Your Own Promoter
Arabella Page Croft: Managing a Small Company
Julia Taudevin: Freelancing for Organisations
Kate Robertson: Running a Community Interest Company (Social Enterprise)
Natalie Wilson: Managing Projects Remotely

 

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14:20 - 14:40

Break

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14:40 - 15:40

Understanding Your Customer

Rachael Brown

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15:40 - 16:00

Break

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16:00 - 16:20

Overview to Finance, Legal and Operations

Rachael Brown, Peter Evans, and Lucy Gannon

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16:20 - 16:40

Reflection & Discussion

Libby Anson

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16:40 - 17:00

Buddy Time

Wednesday 8 September, Nailing the Practicalities

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9:30 - 10:00

Morning Cuppa

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10:00 - 10:40

Finance, Legal and Operations

Participants will choose one route for the day (either Freelancer, Founder or Social Enterprise) and undertake a session on finance, legal, and operations. 
Rachael Brown, Peter Evans, and Lucy Gannon

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10:40 - 11:00

Break

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11:00 - 11:40

Finance, Legal and Operations

Participants will choose one route for the day (either Freelancer, Founder or Social Enterprise) and undertake a session on finance, legal, and operations.
Rachael Brown, Peter Evans, and Lucy Gannon

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11:40 - 12:00

Break

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12:00 - 12:40

Finance, Legal and Operations

Participants will choose one route for the day (either Freelancer, Founder or Social Enterprise) and undertake a session on finance, legal, and operations. 
Rachael Brown, Peter Evans, and Lucy Gannon

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12:40 - 13:40

Lunch

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13:40 - 14:40

Building Your Budget

Rachael Brown

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14:40 - 15:00

Break

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15:00 - 16:00

Electives with our Experts

Emma Hislop: Good Habits for Freelancers
Jen Stewart: Costing and Pricing Products
Matthew Whiteside: Releasing Your Own Music
Claire McKenzie & Scott Gilmour: Pitching to Clients
Amy Allan: Working with a Brief
Christine Cooper: Working Internationally
Helen Swan: Staying Resilient & Finding New Opportunities

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16:00 - 16:20

Reflection & Discussion

Libby Anson

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16:20 - 16:40

Buddy Time

Thursday 9 September, Telling Your Story

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9:30 - 10:00

Morning Cuppa

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10:00 - 11.00

Storytelling

Carol Sinclair

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11:00 - 11:20

Break

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11:20 - 12:20

Crafting Your Message 

Sandy Thomson

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12:20 - 13:20

Lunch

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13:20 - 14:20

Electives with our Experts

Andrew Dobbie: Finding Your Voice
Jamie Munn: Running a Charity
Eamonn Maxwell: Presenting Your Practice Digitally
Zoe Seaton: Diversifying Your Business Using New Platforms
Mhairi Anderson: Embracing Your Community
Rhia Cook: Diversifying Your Practice
Keir Stewart: Prioritising and Time Management 

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14:20 - 14:40

Break

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14:40 - 15:40

Funding Overview

Medeia Cohan

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15:40 - 16:00

Break

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16:00 - 16:20

Reflection & Discussion

Libby Anson

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16:20 - 17:00

Prep for Tomorrow & Buddy Time

Friday 10 September, Branding & Marketing

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9:30 - 10:00

Morning Cuppa

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10:00 - 10:20

Building Your Brand

Abbie Freeman 

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11:00 - 11:20

Break

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11:20 - 12:20

Marketing Your Work

Andrew Davis

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12:20 - 13:20

Lunch

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13:20 - 14:20

The Art of Networking

Medeia Cohan

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14:20 - 14:40

Break

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14:40 - 15:00

Planning for Action

Kathryn Welch

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15:00 - 15:40

Final Reflections

Libby Anson

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15:40 - 16:00

Break

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16:00 - 17:00

Digital Disco

DJ Duo, PUSH IT!

SHIFT is a partnership between the Royal Conservatoire of Scotland, The Glasgow School of Art and Queen Margaret University.

Learn more